Do you want more followers on Instagram? Maybe you seek a better cultivated online presence and brand either for yourself, or your company? Well here are 3 quick and easy tips to make sure your presence is seamless, stylish, and undeniably you!
First, choose some references that you admire and find appealing. For instance, Hello Fresh is a wonderful company that helps you and your family eat healthy, whole foods simply and at a great price. Their website could be a perfect reference for you and your social media needs if you are looking for an aesthetic that is clean, nutritious and health based. For instance, Hello Fresh combines lime green accents to imply clean, green foods, with beautifully clear, well organized pictures of delicious looking meals to advertise that they are a nutritious, simple choice to supply your home with good meals. Other aesthetic references can be found on other social media sites, such as Facebook and Instagram, as well as websites that you enjoy and admire, depending on your personal branding needs.
Second, you can apply what you learn from these references that you choose through careful graphic design on programs like Photoshop, InDesign, Illustrator and many more. These programs are available through Adobe, though there are myriad other options as well. They take a little bit of time to learn to navigate, but once you feel familiar with them they are amazing tools to help you achieve an aesthetic that will help you with your online brand and presence. Consistent advertising and branding are key to achieve a following, since people gravitate to what it familiar and like to know what to expect from your source.
Third, produce lots of content! Whether you are blogging, taking pictures, selling items in an online store, or marketing for your company in some other way, it is important for people to know your name and brand to attain and retain followers. The more reliable, well laid out content you produce, the more interested people will be in what you are saying and doing. Show people that they can expect consistent, interesting results from you, and you will inevitably attract more followers and customers.